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Assoc. Prof. S. Kubo
Assoc. Prof. N. Morita

Media and Semiotics

Japanese version
  The aim of research is to analyze and explain all kinds of media contents with various theories of semiotics.
  The research subjects are not limited to 1) mass media, such as newspapers, magazines, radios, and televisions, but 2) technological media: photos, films, videos, and digital communication networks, 3) art media: music, dance, drama, literature, architecture, and visual art, 4) real life media: festivals, pageants, annual events, and public facilities-streets and houses, public transport systems, concourses, parks, museums, halls, libraries, and so on- are also included.
  These various media are surveyed and researched as sign systems and cognitive schemata for social communication.
  The research areas of our laboratory are as follows:

Semiotics and Pop-Media:  Cultural signs and symbols appearing in popular culture like popular arts, trivial novels, parodies, political caricatures, comics(manga), animes,TV games and advertisements are considered and analyzed in their functional and expressional phases as well as in their social and historical contexts.

Semiotics and Cross-Media:  Focusing on narrative texts and media (novels, comics, films, stage performances etc.), the organization of space and time in narrative structure and the relationships between text and image are theoretically and experimentally considered and analyzed.

Research of the students:  Film studies, Comics(Manga) studies, Theatre studies, Music theory, Narratology etc.

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 Outcault, R. F. "The Yellow Kid and His New Phonograph." The Yellow Kid. New York Journal. 25 Oct. 1896. Outcault was employed by Thomas Edison as a technical illustrator before beginning his career as a cartoonist. His use of word balloons as sound image, not as scriptual information, influenced the basic use of balloons in subsequent comic strips and comic books.

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